“People First,
Profits Second.”

and you should    t

We Have an Unapologetic Mentality of

Grow revenues predictably?

Create a motivated team?

Build processes that perform?

Grow revenues predictably?

Create a motivated team?

Build processes that perform?

Grow revenues predictably?

Create a motivated team?

Build processes that perform?

meet alyssa

As a current CEO or senior leader, you’ve probably landed here in search of my track record in sales. I get it; it’s instinct! You want to understand the tangible results of my 15+ years in sales and sales leadership. You want to measure my competency and capabilities, so you’re naturally curious about:

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he founder

In a Head of Sales role, I led a team that produced 75% growth over 3 years, scaling to $22M in revenue.

My ability to increase revenue

As a Senior Director of Sales, I helped launch a new segment of business that contributed to 31% of the company’s overall revenue in its first year.

I built out a top-of-funnel function that increased the pipeline by 650% over 1.5 quarters as a consultant for a pre-seed start-up.

While consulting for a SaaS organization, I put processes and trainings in place that grew a predictable 10% week-over-week growth. 

As a consultant for an exploding start-up, rebuilt sales model to put the company on track for a Series A raise by the end of 2023

As a consultant for a start up, increased average contract value by 60% over 90 days.

he human

A People-First Process

When you hire The Casslo Group, you’re giving your leadership the tools, resources, and processes they need to drive sales while leading inspired teams.
 
Whether you choose our sales consulting or leadership coaching services (or both!), you’ll be able to put people-first processes in place that leverage individual strengths, passions, and well-being for maximum results.

Lower attrition among top performers. 

Higher employee satisfaction scores.

Overperformance to sales goals and quotas.

Lower attrition among top performers. 

Higher employee satisfaction scores.

Overperformance to sales goals and quotas.

Lower attrition among top performers. 

Higher employee satisfaction scores.

Overperformance to sales goals and quotas.

These are our goals for your organization, and here's how we do it.

Unlike typical consultants, we are deeply hands-on. While we bring proven frameworks and extensive experience to the table, we don't believe in a one-size-fits-all approach. You don’t fit into a mold, so why should your strategies? Instead, we immerse ourselves in understanding your business, working alongside you as an integral member of your team throughout the engagement.

Implement a forecasting model that will accurately predict your business 

Write scripts and supporting materials for each stage in the process 

Set key performance indicators with a clear plan of how your team achieves those KPIs  

Build a sales model with you that will set ambitious yet realistic targets for your team to achieve 

Clearly identify and define each stage of the sales process

The Casslo SaaSMo

Build out a hiring profile specific to your company and then train interviewers on how to conduct their screenings and what to look for in sales candidates 

How to Hire Bootcamp

We’ll create strategies to improve existing talent performance or help you move talent off the team through performance improvement plans

How to Empower Current Talent 

Train the team on each stage of the process we defined (discovery, demo, negotiation)

Sharpen Sales Skills

Evaluate how the team applies trainings through 1:1 coaching